Tourism is no longer “what you offer me” but “how you make me feel”: now the person is at the center. It is no coincidence that today the human factor, made up of people with their customs and habits, attracts more tourists than monuments and natural beauty.

Why?
The goal of C2I is to create an innovative relationship in the field of tourist-experiential hospitality services, rewriting the rules of a sector that has long been obsolete and static, thinking of new forms of “experience travel”, proposing direct contact between Italian and international tour operators
Connect2Italy is aimed at tour operators who want to make the most of their accommodation and services offer, placing on the market the “true essence” of their product/service, out of mere market logic and commission conditions imposed by OTA and tour operators, which oblige to lower the quality of the service in order not to be “out of the market”.
C2I does not foresee commissions, it allows you to rediscover the beauty of personalized hospitality.